The aim of this project was to design an
extension to the existing Persian Standard Factory. One of the main design
criteria was to create spatial consistency between the site, the existing
building, as well as the new addition. Having that in mind, the design process
was initiated by creating a diagrammatic volume defining both interior and
exterior spaces.
Another important consideration was to represent
the identity of the Persian Standard Factory through the design. Depicted from
the company’s logo, blue color was used in the design of the façade, taking
into account the direction of the movement in the adjacent roadways. The
combination of white and blue colors on the façade was created using light
concrete blocks coated with a turquoise glaze.
Representing the functional essence of the
factory (bathtub and Jacuzzi production), water channels were implemented on
the façade in accordance with the building morphology, to create a dynamic flow
of water around the building.
The rooftop of the building is a platform
for conferences, commercial gatherings, and exhibitions. Visitors could access
the exhibition area through the exterior ramp without entering the main
building. The ramp itself is also part of the exhibition, showcasing the
company’s products, as well as a platform for the visitors to see the interior
workshops through the transparencies in the facade. This path eventually guides
the visitors to the gallery section which showcases the main products of the
factory.
An operable fabric roof was implemented
over the seating area. The part of the roof with the most sunlight exposure was
used as a platform for implementation of solar panels, providing enough
electricity to lit the entire site, to operate the water works on the facade, and
to heat up the underground snow melting thermal pipes.
The relationship between the volumetric
design of the project and the internal function is based on creating a dynamic
circulation-presentation space. Therefore, a continuous void was created,
defining the circulation ramps inside the building. These ramps provide a path
for the guests to visit the factory through the glass openings without directly
entering the workshop area. Eventually, this path connects to the gallery
spaces showcasing the final products of the factory. The implemented skylights
provide indirect natural lighting along this path.
The functional program of the site was based
on concentrating the production and control areas in one section and to provide
direct access from the administrative section and the galleries to the
production zones. The administrative section is also connected to the
representation space through ramps and stairs.
The exterior circulation idea in this
project was to create a loop truck route for easy pick up and drop off access. To
achieve this goal, an opening was created on the edge as an exit gate for
trucks.